The Orthodontics Fee Calculator is a digital tool that effectively makes prospective patients comfortable with making a large financial investment in their teeth. The Fee Calculator’s primary function is to help guide prospects thru in-person consultations utilizing a tablet during the main sales process.
Problem Statement
The sticker shock of Orthodontic treatment is a difficult realization for any prospective patient, and understanding their payment options is critical to closing a sale. In-person consultations become confusing for prospects, and they oftentimes leave feeling overwhelmed.
Solution
The Fee Calculator is designed to allow the prospect to adjust a number of different variables, utilizing touch-friendly dials that update the cost breakdown in real-time. By providing the prospect with a digital tool that allows them to find the right combination of payment options that is right for them, they are more confident in their decision to make the investment. By utilizing real-time data updates and a unique interface, the prospects explore their options more freely than the standard online loan tools they might be accustomed too.
Involvement
Full project life cycle including Client Management, Discovery, Stakeholder Interviews, On-site User Observations, Comparative Analysis, Research, UX Strategy, UX Design, Interactive Wireframe Development, Prototype Development, Frontend Development & Scripting, User Testing, Quality Assurance